Fundamental Collect redesign: unified creation, payment clarity, widget embed
THE CORE PROBLEM:
Users didn't understand the appeal→link hierarchy.
Payment method was hidden inside appeal creation.
The widget was a separate, undiscoverable concept.
External platforms (JustGiving, LaunchGood) felt disconnected.
THE FIX:
1. ONE CREATION FLOW for everything:
Step 1: 'What are you raising for?' → creates the appeal
Step 2: 'How will donors pay?' → 3 big clear cards:
- Bank transfer (most popular, free)
- External platform (JustGiving, LaunchGood, etc.)
- Card payment (Stripe)
Step 3: 'Name your link' → shows summary, creates both
2. PAYMENT METHOD VISIBLE ON EVERY LINK:
Each link card shows a badge: 'Bank' or 'JustGiving' etc.
External links show 'After pledging, donors are sent to...'
No confusion about how money flows.
3. WIDGET IS A SHARING TAB, NOT A SEPARATE CONCEPT:
Every link card expands to show 3 tabs:
- Link (copy URL, WhatsApp, email, share)
- QR Code (download PNG for printing)
- Website Widget (iframe embed code with copy button)
The widget is just another way to share the same link.
4. FLAT LINK LIST (not appeal→link hierarchy):
All links shown in one flat list
Appeal name shown as subtitle when multiple appeals exist
'New link' adds to existing appeal
'New appeal' uses the full 3-step wizard
5. EDUCATIONAL RIGHT COLUMN:
'How it works' 5-step guide
'Which payment method should I choose?' comparison
'Can I mix payment methods?' FAQ
'What's an appeal?' explanation (demystifies the concept)
Leaderboard when 3+ links have pledges
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