{
  "generatedAt": "2026-05-20T02:31:27.019Z",
  "ready": false,
  "recommendation": "Use DataForSEO first for a tightly capped structured pilot; use Apify only as a targeted gap-filler after inspecting pilot output.",
  "counts": {
    "stages": 4,
    "pilotSkus": 4,
    "stageOneTargets": 10,
    "apifyTargets": 7,
    "expansionTargets": 3,
    "amazonFiles": 1,
    "trustpilotFiles": 1,
    "redditFiles": 1
  },
  "stages": [
    {
      "Stage": "0",
      "Provider": "No paid provider",
      "Scope": "Use existing Feefo-derived pilot intelligence, competitor PDP probes, source request pack, and queues.",
      "Targets": "pilot SKUs: JV-D1000 | JV-D4000 | JV-TURMERIC500 | JV-VISISOFT",
      "HardCap": "£0 / no paid credits",
      "StopRule": "Stop when source_request_pack, intelligence queue, and handoff actions are current.",
      "OutputFolder": "content_population_exports/",
      "Verification": "bun run source:pack && bun run intelligence:queue"
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO first",
      "Scope": "Small paid pilot for structured Amazon reviews/source data. Do not run full catalogue.",
      "Targets": "JV-D1000 | JV-D4000 | JV-TURMERIC500 | JV-VISISOFT | JV-STAR1000 | JV-COQ10100 | JV-B12 | JV-ROSEHIP5000 | JV-MVITMINAZ50 | JV-COLLAGEN400",
      "HardCap": "Max 8-12 SKU/ASIN tasks before review; stop after first invoice/credit sample.",
      "StopRule": "Stop if output lacks review body/rating/date/source URL or if per-SKU cost is too high.",
      "OutputFolder": "data/sources/amazon/",
      "Verification": "bun run validate:sources && bun run intel:refresh && bun run intelligence:queue"
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Scope": "Only fill gaps: competitor PDP pages, Amazon product detail pages, or Reddit/social if DataForSEO cannot provide enough detail.",
      "Targets": "Feel | Ancient & Brave | Heights | Wild Nutrition | Dirtea | Ethical Nutrition | Puro Labs",
      "HardCap": "One actor, 1-3 targets, then inspect raw JSON before scaling.",
      "StopRule": "Stop if actor output is shallow, duplicated, blocked, or does not include source URLs/evidence fields.",
      "OutputFolder": "data/sources/competitor-pdps/ or data/sources/reddit/",
      "Verification": "bun run validate:sources && bun run build:competitors"
    },
    {
      "Stage": "3",
      "Provider": "Controlled expansion",
      "Scope": "Batch by commercial priority, not full catalogue: collagen/NPD, top review SKUs, launch-critical products, then remaining catalogue.",
      "Targets": "JV-STAR1000 | JV-COQ10100 | JV-B12 | JV-ROSEHIP5000 | JV-MVITMINAZ50 | JV-5HTP100 | JV-D400 | JV-ROSE10C",
      "HardCap": "One priority batch at a time; rerun handoff verification between batches.",
      "StopRule": "Stop each batch when source validation passes and intelligence task count drops as expected.",
      "OutputFolder": "data/sources/* and data/intelligence/*",
      "Verification": "bun run verify:handoff"
    }
  ],
  "targets": [
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "pilot",
      "SKU": "JV-D1000",
      "Product": "Vitamin D Effervescent Tablets - 1000iu",
      "Reason": "Existing pilot content; validates provider output quality against known dashboard intelligence."
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "pilot",
      "SKU": "JV-D4000",
      "Product": "Super Strength Vitamin D3 4000iu",
      "Reason": "Existing pilot content; validates provider output quality against known dashboard intelligence."
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "pilot",
      "SKU": "JV-TURMERIC500",
      "Product": "Turmeric with BioPerine (Black Pepper Extract)",
      "Reason": "Existing pilot content; validates provider output quality against known dashboard intelligence."
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "pilot",
      "SKU": "JV-VISISOFT",
      "Product": "Visisoft Original Tablets - 10mg",
      "Reason": "Existing pilot content; validates provider output quality against known dashboard intelligence."
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "P0",
      "SKU": "JV-STAR1000",
      "Product": "High Strength Starflower Oil 1000mg",
      "Reason": "High Feefo review count: 531"
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "P0",
      "SKU": "JV-COQ10100",
      "Product": "Co-Enzyme Q10 120mg",
      "Reason": "High Feefo review count: 528"
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "P0",
      "SKU": "JV-B12",
      "Product": "Methylcobalamin Vitamin B12",
      "Reason": "High Feefo review count: 485"
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "P1",
      "SKU": "JV-ROSEHIP5000",
      "Product": "Rosehip 5000mg",
      "Reason": "High Feefo review count: 473"
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "P1",
      "SKU": "JV-MVITMINAZ50",
      "Product": "Multivitamins One-a-Day",
      "Reason": "High Feefo review count: 468"
    },
    {
      "Stage": "3",
      "Provider": "Controlled expansion",
      "Priority": "P1",
      "SKU": "JV-5HTP100",
      "Product": "5-HTP 100mg",
      "Reason": "High Feefo review count: 442"
    },
    {
      "Stage": "3",
      "Provider": "Controlled expansion",
      "Priority": "P1",
      "SKU": "JV-D400",
      "Product": "Vitamin D 400",
      "Reason": "High Feefo review count: 431"
    },
    {
      "Stage": "3",
      "Provider": "Controlled expansion",
      "Priority": "P1",
      "SKU": "JV-ROSE10C",
      "Product": "JV-ROSE10C",
      "Reason": "High Feefo review count: 428"
    },
    {
      "Stage": "1",
      "Provider": "DataForSEO",
      "Priority": "NPD",
      "SKU": "JV-COLLAGEN400",
      "Product": "JV-COLLAGEN400",
      "Reason": "Collagen/NPD research priority."
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Priority": "competitor",
      "SKU": "",
      "Product": "Feel",
      "Reason": "Competitor PDP/domain: wearefeel.com"
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Priority": "competitor",
      "SKU": "",
      "Product": "Ancient & Brave",
      "Reason": "Competitor PDP/domain: ancientandbrave.earth"
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Priority": "competitor",
      "SKU": "",
      "Product": "Heights",
      "Reason": "Competitor PDP/domain: heights.com"
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Priority": "competitor",
      "SKU": "",
      "Product": "Wild Nutrition",
      "Reason": "Competitor PDP/domain: wildnutrition.com"
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Priority": "competitor",
      "SKU": "",
      "Product": "Dirtea",
      "Reason": "Competitor PDP/domain: dirteaworld.com"
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Priority": "competitor",
      "SKU": "",
      "Product": "Ethical Nutrition",
      "Reason": "Competitor PDP/domain: ethical-nutrition.com"
    },
    {
      "Stage": "2",
      "Provider": "Apify selective",
      "Priority": "competitor",
      "SKU": "",
      "Product": "Puro Labs",
      "Reason": "Competitor PDP/domain: purolabs.com"
    }
  ]
}
