{
  "sku": "JV-VISISOFT",
  "name": "Visisoft Original Tablets - 10mg",
  "generatedAt": "2026-05-20T03:23:05.141Z",
  "generatedBy": "synthesize-top3-market-insights.ts",
  "sourceCoverage": {
    "officialPdpFacts": 5,
    "publicReviewSignals": 4,
    "amazonSignals": 3,
    "redditSignals": 4,
    "competitorSignals": 4,
    "apifyCaptured": false,
    "apifyFallbackUsed": true
  },
  "offer": "Make ingredient-stack clarity the offer: Original 10mg lutein plus zeaxanthin, bilberry, grape seed and authorised Vitamin A normal-vision support.",
  "competitor": {
    "brand": "Healthspan OptiVision",
    "source": "Public web evidence; Apify Healthspan request returned no dataset item under cap",
    "url": "https://www.healthspan.co.uk/optivision/",
    "fallbackUsed": true,
    "signals": [
      "OptiVision leads with an advanced eye-health complex, lutein and zeaxanthin, omega 3 and â€œmaintains normal visionâ€ wording.",
      "The competitor stacks 20mg lutein, 2000mcg zeaxanthin, vegan omega 3 with 250mg DHA and Vitamin A normal-vision support.",
      "The offer uses subscribe-and-save, first-order discounting and free UK delivery thresholds.",
      "Customer proof language references optometrist/eye-health outcomes, which must be treated carefully as review language, not a treatment claim."
    ],
    "whitespace": [
      "Just Vitamins should clarify Original 10mg: Lutein 10mg, Zeaxanthin 400mcg, Bilberry, Grape Seed and Vitamin A.",
      "Use authorised Vitamin A normal-vision wording only; do not imply AMD, cataract or glaucoma treatment.",
      "A comparison asset should show Original vs richer competitor stacks honestly, then position JV on simplicity/value/routine fit."
    ],
    "apifyCaptured": false,
    "apifyTitle": null,
    "apifyRunId": "Q8XvXoemqf6ubRErn",
    "apifyDatasetId": "xGU1dPOgaHR0razQd",
    "apifyRequestCap": 3
  },
  "synthesis": {
    "customerObjections": [
      "Lutein and zeaxanthin are the core customer mental model",
      "Doctor/optician involvement is common",
      "Hard-to-prove benefit window",
      "Stack comparison"
    ],
    "marketplacePressure": [
      "Amazon listing confirmation",
      "Competitors foreground normal-vision nutrient claims",
      "Low Amazon vote count means Feefo/PDP evidence is stronger"
    ],
    "pdpDecisions": [
      "Hero should be routine/normal-vision support, not medical improvement.",
      "Comparison should clearly distinguish Original 10mg from Ultra/advanced competitor stacks.",
      "FAQ should say effects are hard to prove and eye-health routines should be discussed with an optician/clinician where relevant.",
      "Use optician/consultant language only as audience context, not as proof of efficacy."
    ],
    "contentGuardrails": [
      "Frequently-bought-together products on the page are excluded from Visisoft product claims.",
      "Medical-condition review language such as AMD/glaucoma is not converted into treatment claims.",
      "Use Amazon for marketplace context, not primary review proof.",
      "Final copy still requires human content and compliance approval."
    ]
  }
}
