Commit Graph

2 Commits

Author SHA1 Message Date
581f1e5f14 sharp flat redesign: all landing pages + replace donors with organisations
Design overhaul:
- Removed all emoji-heavy sections, rounded-3xl, cartoonish borders
- Sharp flat edges (square or rounded-lg max)
- Typography-driven hierarchy with numbered steps (01, 02, 03...)
- Border-left accent lines instead of colored card borders
- Grid-with-gap-px pattern for table-like sections
- Dark sections (bg-gray-950) for stats and CTAs
- Image placeholders (gray boxes with photo icons) for future real photography
- Shared components: Nav, Footer, BottomCta, ImagePlaceholder in /for/_components

Pages:
- / (main): Hero → 30-50% stat → 4 persona cards with images → 4 steps → compliance → payment → platforms → CTA
- /for/charities: Hero split with image → pain points → numbered flow with 2 images → features with left-border accents
- /for/fundraisers: Hero split → gap visualization (3-col dark panel) → flow with images → before/after grid → platforms grid
- /for/volunteers: Hero split → 3-col features (gap-px grid) → event flow → share channels → CTA to charity manager
- /for/organisations: NEW (replaces /for/donors) → multi-org pledges, umbrella fundraising, institutional partnerships

Removed /for/donors — donors use the pledge form, they don't need a landing page
2026-03-03 18:27:04 +08:00
121e2bbde8 4-persona landing pages + main page CRO rewrite
Main page (pledge.quikcue.com):
- Hero: 'Turn I'll donate into money in the bank'
- 30-50% stat in dark section (single number, maximum impact)
- 4 persona cards linking to /for/* pages
- 4-step how-it-works (tightened from previous)
- Compliance strip (Gift Aid, Zakat, email, WhatsApp - compact)
- Payment flexibility (now/later/monthly)
- Platform logos
- Dark CTA section
- Footer with persona links

/for/charities:
- Pain: pledges on napkins, awkward chasing, no visibility
- 5-step how-it-works specific to charity managers
- 6 features: Gift Aid, Zakat, WhatsApp, scheduling, GDPR, exports
- CTA: Start Free

/for/fundraisers:
- Pain: shared link 50 times, 3 donated
- Before/after comparison grid (without vs with)
- 6 external platforms with branding
- CTA: Start Free

/for/volunteers:
- Personal link, live stats, leaderboard
- Event night flow (4 steps)
- Share channels grid
- CTA: Tell your charity about this

/for/donors:
- Educational trust page, not a sign-up funnel
- 6-step pledge flow explained
- Data protection table (what/why for each field)
- FAQ (cancel, already paid, no WhatsApp consent)
- CTA: Are you a charity?
2026-03-03 17:46:20 +08:00