Omair Saleh
2fbf6f35b5
Scientific Studies now lead with a customer-relevant outcome (matching how Heights,
Ritual, Nothing Fishy hook attention) before weaving in the PMID citation —
not the academic 'one of the most-studied supplements...' framing. Comparison
tables drop named brands ('Vitabiotics Immunace Fizz', 'Feel') and use generic
category labels ('Standard multivitamins', 'Bovine collagen brands') the way
Grüns, Elavate, Hunter & Gather, and Nothing Fishy actually structure theirs.
Per-SKU comparisonDraft curated in pilot-skus.json with rows derived from JV
product DB + 15-brand competitor section extracts + EFSA register.
Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>