Omair Saleh
056c47581f
Ships the second dashboard surface — a Pattern Library + Preview Theatre — that presents the 4-section PDP pilot batch back to Umar, compliance, and the board in an editorial format. Adds the full data layer that drives it: 5 source-backed per-SKU drafts at QA 100/100, 15 competitor PDP semantic extracts, PubMed evidence packs, EFSA claims library extension, JV brand voice guide, hand-curated product FAQs, and the Matrixify-ready CSV exports for Lewis. Co-Authored-By: Claude Opus 4.7 (1M context) <noreply@anthropic.com>
4.1 KiB
4.1 KiB
| 1 | SKU | Product | CandidateTheme | CurrentSource | AllowedUse | RequiredEvidence | Status |
|---|---|---|---|---|---|---|---|
| 2 | JV-D1000 | Vitamin D Effervescent Tablets - 1000iu | Format clarity | public PDP/review snippet | Fix current cross-product content contamination. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 3 | JV-D1000 | Vitamin D Effervescent Tablets - 1000iu | Taste/convenience | public PDP/review snippet | Hero/FAQ and image brief. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 4 | JV-D1000 | Vitamin D Effervescent Tablets - 1000iu | Seasonal UK need | public PDP/review snippet | Audience and education block. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 5 | JV-D4000 | Super Strength Vitamin D3 4000iu | Doctor/GP/specialist recommended | strengths-weaknesses rank 1 | VoC/benefit copy only; do not use as clinically_shown_to without source-backed evidence. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 6 | JV-D4000 | Super Strength Vitamin D3 4000iu | Verifiable efficacy via blood tests | strengths-weaknesses rank 2 | VoC/benefit copy only; do not use as clinically_shown_to without source-backed evidence. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 7 | JV-D4000 | Super Strength Vitamin D3 4000iu | D3+K2 synergy understood by buyers | strengths-weaknesses rank 3 | VoC/benefit copy only; do not use as clinically_shown_to without source-backed evidence. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 8 | JV-D4000 | Super Strength Vitamin D3 4000iu | Bone health / osteoporosis use case | strengths-weaknesses rank 4 | VoC/benefit copy only; do not use as clinically_shown_to without source-backed evidence. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 9 | JV-D4000 | Super Strength Vitamin D3 4000iu | Eco-packaging preferred over plastic bottle | strengths-weaknesses rank 5 | VoC/benefit copy only; do not use as clinically_shown_to without source-backed evidence. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 10 | JV-TURMERIC500 | Turmeric with BioPerine (Black Pepper Extract) | Joint-care routine | public PDP/review snippet | Who-it-is-for and routine framing only; not a disease/treatment claim. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 11 | JV-TURMERIC500 | Turmeric with BioPerine (Black Pepper Extract) | Delayed proof window | public PDP/review snippet | Set expectations, do not promise outcomes. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 12 | JV-TURMERIC500 | Turmeric with BioPerine (Black Pepper Extract) | Packaging breakage | public PDP/review snippet | Conversion blocker and packaging reassurance / replacement-policy content. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 13 | JV-TURMERIC500 | Turmeric with BioPerine (Black Pepper Extract) | No-effect minority | public PDP/review snippet | FAQ expectation management and balanced review notes. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 14 | JV-VISISOFT | Visisoft Original Tablets - 10mg | Optician/consultant recommendation | public PDP/review snippet | Audience segmentation; avoid implying medical treatment. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 15 | JV-VISISOFT | Visisoft Original Tablets - 10mg | Long-term maintenance | public PDP/review snippet | Routine/subscription content. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 16 | JV-VISISOFT | Visisoft Original Tablets - 10mg | Hard-to-prove effect | public PDP/review snippet | Expectation management and balanced FAQ. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |
| 17 | JV-VISISOFT | Visisoft Original Tablets - 10mg | Value and delivery | public PDP/review snippet | Trust/value support. | Clinical/library citation required before clinically_shown_to use | source_backed_claim_available |